PayPal
Product Demo
What We Did
- Content Development
- Green Screen video shoot
- Video editing
- Voice Over
- Graphic Design
- Flash Programming
Flickerbox was tasked with creating a Macromedia Flash Demo (Demo) to build brand identity, awareness, adoption and increased usage of PayPal among online consumers. The Demo illustrated the straightforwardness of using PayPal in an easy-to-navigate manner and positioned the website as a secure intermediary for financial transactions.
We produced a demo that provided visitors with:
- Reassurance - assuaging prospective users' fears around online shopping and providing their financial information online, a common barrier against usage - safety and security concerns.
- Understanding - to ensure prospects understand the PayPal value proposition: a safe, fast, and easy way to send money to anyone, anywhere, at anytime, with a few clicks.
- A clearly defined call-to-action: "sign up" or "learn more" about PayPal.